Bill Cooper’s Resume 2020-11-18T22:23:50+05:00

Bill Cooper

(919) 622-7444
BillCooper@live.com

Skills & Talents:

Dreamweaver
InDesign
Photoshop
Illustrator
WordPress
SEO
SEM
HTML
CSS
PHP Editing
CPanel
Customer Service
Customer Retention
Mobilebytes POS
Paytronix Integration
Wrike Project Management
Salesforce Integration
Twilio – SMS Integration
Google Analytics
Google Webmaster Tools
Social Networking
Press Releases
Microsoft Word
Microsoft Excel
MailChimp
Photography

Professional Overview

Graphics / Marketing / IT Coordinator
Beerhead Franchise Company, LLC – 04/2019 – Present

Lead Web Developer
K12Print, Inc. – 01/2018 – 01/2019

  • Website development: https://K12print.com – WordPress and WooCommerce integration
  • Research market trends weekly
  • Troubleshoot site for bugs and compatibility issues
  • Integrated MailChimp, Twilio, Salesforce and FedEx
  • Work closely with management to increase sales by 20% within 1 year

Digital Designer & Marketing Coordinator
Miltenyi Biotec – (Short-term Contract) 03/2017 – 7/2017

  • Initiated concept and design for company’s first print and digital newsletter and worked as lead support through project completion. Produced print marketing materials such as scientific brochures, flyers, digital remarketing banners and custom designed weekly HTML email campaigns integrating target focused groups using their content management software.

Marketing & Graphics Associate
Continental E&J Foodservice, Inc. – 09/2015 – 01/2017

  • Used print and digital media to market over 990 foodservice products
  • Generated new customers through custom designed landing pages offering product incentives
  • Developed responsive HTML email campaigns, flyers and accurately collected statistical analytics for
    cross-selling and up-selling techniques for sales representatives
  • Designed 2017 truck wrap marketing campaign (B2B) that exceeded goal by over 200%

Relevant Experiences

Web Developer & Graphic Freelancer – 09/2010 – 06/2015

  • Creative writer and SEO blogger
  • Graphic designs for local and nationally recognized automotive companies
  • Developed responsive web pages and optimized performance with lead capturing content forms
  • Maintained weekly site updates for digital graphics and SEM banners

MyTriangle Magazine – North Carolina 04/2010 – 12/2011

  • Sold advertisements to local restaurants, bars and small business merchants
  • Responsible for restaurant reviews, celebrity interviews, live entertainment, life and inspirational articles throughout the Raleigh, North Carolina
  • Integrated style sheets, layouts, templates, journalism, celebrity interviews, cold calling and fulfilled deadlines for print distribution
  • Added over 100 high-profile exclusive specials to the website; benefiting the myTriangle VIP card holder members and maintained a 96% pick up rate

Education

East Carolina University – North Carolina Graduate of 2003

  • Major: Bachelor of Arts in Communications
  • Minor: Commercial Operations.
  • Queensland University of Technology – Brisbane, Australia Fall Semester of 2000
    • International Exchange Program
      Awards: Rivers Scholarship