Bill Cooper

(919) 622-7444
BillCooper@live.com

*Willing to relocate.

Professional Overview

Web & Graphic Designer
Mosca Design, Inc (Raleigh, NC) – 06/2022 – Present

• WooCommerce website maintenance and added over 2500+ products
• Constant Contact custom-designed HTML email campaigns
• Developed landing pages and custom contact forms for lead generation

Graphics & WordPress Website Designer
Creative Web Juice, LLC (Jupiter, FL & Raleigh, NC) – 02/2021 – 04/2022

• Website/E-commerce development and maintenance for restaurant gift card sales
• Email marketing and graphic design promotions

Graphics / Marketing & Communications / IT Coordinator
Beerhead Franchise Company, LLC (West Palm Beach, FL) – 04/2019 – 01/2021
*Letter of reference: { Click Here To View } 

• Website development https://BeerheadBar.com
• Website optimized for security, speed, and SEO best practices
• Collaborated with team to develop the 365 Loyalty and 365 Beer-of-the-Day Programs
• Mobilebytes POS system
• Paytronix integration
• Setup cloud based server for internal and remote employees
• Monthly email campaigns
• Graphics: Posters, table tents, Untappd digital boards, redesigned food menu
  and bottle menus for all locations

Lead Web Developer
K12Print, Inc. (West Palm Beach, FL) – 01/2018 – 01/2019

• Website development: https://K12print.com – WordPress and WooCommerce integration
• Research market trends weekly
• Troubleshoot site for bugs and compatibility issues
• Integrated MailChimp, Twilio, Salesforce, and FedEx
• Work closely with management to increase sales by 20% within 1 year

Digital Designer & Marketing Coordinator
Miltenyi Biotec – (San Diego, CA) (Short-term Contract) – 03/2017 – 07/2017

• Initiated concept and design for company’s first print and digital newsletter and worked as lead support through project completion. Produced print marketing materials such as scientific brochures, flyers, digital remarketing banners, and custom-designed weekly HTML email campaigns integrating target focused groups using their content management software.

Marketing & Graphics Associate
Continental E&J Foodservice, Inc. (San Diego, CA) – 09/2015 – 01/2017

• Used print and digital media to market over 990+ foodservice products
• Generated new customers through custom designed landing pages offering product incentives
• Developed responsive HTML email campaigns, flyers and accurately collected statistical analytics for
  cross-selling and up-selling techniques for sales representatives
• Designed 2017 truck wrap marketing campaign (B2B) that exceeded the goal by over 200%

Relevant Experiences

Web Developer & Graphic Freelancer (Raleigh, NC) – 09/2010 – 06/2015

• Creative writer and SEO blogger
• Graphic designs for local and nationally recognized automotive companies
• Developed responsive web pages and optimized performance with lead capturing content forms
• Maintained weekly site updates for digital graphics and SEM banners

MyTriangle Magazine – (Raleigh, NC) 04/2010 – 12/2011

• Sold advertisements to local restaurants, bars, and small business merchants
• Responsible for restaurant reviews, celebrity interviews, live entertainment, life, and inspirational articles throughout Raleigh, North Carolina
• Integrated style sheets, layouts, templates, journalism, cold calling and fulfilled deadlines for print distribution
• Added over 100 high-profile exclusive specials to the website; benefiting the myTriangle VIP cardholder members and maintained a 96% pick up rate

Education

East Carolina University – North Carolina Graduate of 2003

• Major: Bachelor of Arts in Communications
• Minor: Commercial Operations.
• Queensland University of Technology – Brisbane, Australia Fall Semester – 08/2000
  • International Exchange Program
    Awards: Rivers Scholarship $2000